JetBlue CEO: Apple Watch takes the stress out of travel

April 29, 2015

… with a little help from SITA’s Boarding Pass API.

Check out this short video where Robin Hayes, CEO JetBlue, chats about how using the latest tech takes the stress out of travel. He has his boarding pass on his new Apple Watch ready to speed through the airport with a flick of his wrist.

JetBlue uses SITA’s Boarding Pass API which is available via the SITA API portal, The API keeps pace with new devices and operating system updates.

Check out other APIs available to airlines and airports now on and read our CTO’s musings on the Apple Watch

More information on JetBlue's app on the Apple Watch is available on its web site at